One Thing Millennials Are Getting Right – Organic -- Category --
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By | September 22nd, 2014 | Organic News |

By: Violet Batcha, Communications and Social Media Manager

It seems as if the whole world is obsessed with throwing shade on millennials. I should know – I am one.

We get it already! We’re self-absorbed, pampered, privileged, over-praised tech junkies with unreasonable expectations who would rather be unemployed and living with our parents than suffering the horror of a boring 9-5 career.

Luckily, I have some good news for all my fellow Generation-Y’ers. It turns out we are actually doing a few things right!

According to research by the Boston Consulting Group, we are – or, at least, are anticipating – spending less of our money on luxury brands, eating out, phone apps and soda, while spending more of it on fresh fruits and veggies and organic foods.

By eating more organic food, millennials are supporting agriculture that looks out for the health of the environment, farm animals and (obviously) ourselves.

Organic farmers work in sync with the environment by using sustainable farming techniques such as crop rotation and cover crops while limiting the use of toxic pesticides and synthetic fertilizers, which end up polluting lakes, rivers and oceans.

The government standards for organic food have strict animal health and wellness requirements that include providing all livestock with year-round access to the outdoors, space for exercise, clean and dry bedding, shelter and direct sunlight.

And, of course (since we millennials are incapable of doing anything that doesn’t benefit us directly), buying organic food helps us look out for ourselves. Recent science has found that organic foods are nutritionally superior to their conventional counterparts.

So there you have it. Maybe millennials aren’t as bad as you think.

Now please excuse me while I spend the rest of my workday G-chatting my friends and searching for cat GIFs while contemplating why I’m not yet a CEO.

Organic News


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